header splash Sept 12th, 2019

    Association News


IHRSA Announces World Wellness Weekend Collaboration

The third annual World Wellness Weekend initiative is inviting member clubs to participate in a global movement to promote wellness throughout communities all over the globe.

 IHRSA and World Wellness Weekend are excited to announce their collaboration in promoting the third annual World Wellness Weekend, running September 21-22, 2019.

On World Wellness Weekend, spas, fitness centers, salons, yoga studios, and sports organizations will open their doors to the community, offering fun, free wellness activities. This weekend provides an opportunity for fitness, beauty, tourism, and sport professionals to showcase their diverse offerings, and for community members to experience new wellness services in places they may never have tried before.

“IHRSA is proud to join this global initiative to promote physical activity and wellness around the world,” said Helen Durkin, IHRSA executive vice president of public policy. “This initiative aligns with our collective mission to make the world healthier through regular exercise, and a natural extension of what our clubs already do. This initiative supports IHRSA both in our collaboration with the World Health Organization and its Global Action Plan on Physical Activity goal of reducing physical inactivity by 15% by 2030, as well as in our goal for the industry to reach 230 million health club members by 2030.”

Participating locations will offer at least one free wellness activity during the weekend. A list of events can be found on the World Wellness Weekend site and the World Wellness Map.

World Wellness Weekend is supported by over 50 organizations, including the United Nations Global Sustainability Index Institute and the European Commission.

“The purpose of World Wellness Weekend (WWW)," says Jean-Guy de Gabriac founder of WWW and CEO of Tip Touch International, "is to remind people that it feels GREAT to be WELL, physically, mentally, emotionally & socially. While health is a relationship between your body & a doctor, wellness is a responsible relationship between your body/mind and yourself. The support of IHRSA means a LOT in order to encourage fitness clubs & professionals showcase their expertise & enthusiasm to coach people in becoming their best version.”

The goal of World Wellness Weekend is to create exposure for the fitness, spa, tourism, and sport industries and all that it offers globally. Joining in World Wellness Weekend can open up new ways to generate new membership opportunities from new potential customers. Gym members are encouraged to introduce their fitness club to a colleague, neighbor, or relative so they can become “Wellness Buddies.” Wellness Buddies are accountable to improve each other’s wellness and fitness condition.

IHRSA and World Wellness Weekend are inviting IHRSA member clubs to join the initiative to promote wellness in their communities this September by:

Opening their doors to the community for a free wellness activity on September 21-22, 2019;

Registering their events on the World Wellness Weekend website;

Post “Well-fies” (wellness selfies) on social media, and tag @IHRSA on Twitter, Facebook, and Instagram using hashtags #WorldWellnessWeekend, #wellnessbuddies, and #wellnessforall.









    Club Profile

Where Everyone Knows Your Name

By Norm Danniels

At Riverdale Fitness, over 70 years of success proves that simple friendliness matters

For many years, my only business was manufacturing and supplying nutritional supplements.

As I did business with clubs of all shapes and sizes across the country, I quickly realized that they all sell a similar product. Their members have similar fitness goals, the equipment is similar and follows the same trends, and members are offered comparable membership and personal training packages.

While I appreciate that many clubs strive to offer a unique fitness experience, I really believe that they are all much the same. Hear me out.

Decent equipment will do
I became a member of Toronto’s Riverdale Fitness in 1981, and it was life changing for me. Not because of the club’s remarkable equipment or because it held the keys to fitness supremacy. It was the people.

The gym was filled with members who were serious about their training, but it was also filled with laughter and a sense of camaraderie and welcome that I had never experienced. Today, many of my closest friends are people I have met at Riverdale.

Culture starts at the top
It took me some time to determine the roots of the club’s warm and welcoming environment. I soon learned that, like the culture in any organization, it came from the top. The club owner was a man in his mid-60s named Alfie, and he was quite a character. He was kind, had a gregarious personality, a great sense of humour and was always eager to welcome new members to the Riverdale Fitness family.

So yes, I had stumbled across a great group of people, but it was Alfie who had created a place that allowed those laughs to be had and friendships to be forged.

In 1991, the building where the gym had been located since 1949 was sold and the new owners announced that they would be occupying the space themselves. Alfie was past the age of managing a relocation and renovation. Members received the news that the gym would be closing.

My training partner Dave and I checked out a number of other gyms, and while they were adequately equipped, they just didn’t feel right or have the same vibe. The magic that made our little gym special just wasn’t there. We were heartbroken.

Click Continue Reading for continuation of the article and to view photos.

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canfitpro Celebrates Over 11,000 Attendees in its 26th Conception of Canada’s Largest Fitness Event

Personal Trainers, Fitness Instructors, Healthy Eating & Weight Loss Coaches and Fitness Enthusiasts from all over the world got their sweat on at canfitpro 2019, Canada’s largest fitness event, for the 26th year. canfitpro 2019 took place at the Metro Toronto Convention Centre from August 14-18, 2019.

Over 11,000 attendees worked out, learned more about fitness & nutrition and shopped over 200 vendors. Visitors were from all over the world including USA, Japan, Australia, New Zealand, UK, Belgium, Brazil, Germany, Bermuda, India, Mexico, and 7 other countries.

A few of this weekend’s highlights included:

Inspiration & Motivation
Ashley Callingbull spoke about her road to resilience – how she came from a disadvantaged background but overcame the challenges during the Opening Ceremonies and Spencer West brought the crowd through a journey of climbing Mt. Kilimanjaro and redefining possible as he lost his legs at a young age. canfitpro donated $25,000 to WE Charity.

Monumental Awards:
Fitness Professional of the Year Awards went to Lisa Mastracchio (Personal Training Specialist) from Montreal and Lisa Jackson (Fitness Instructor Specialist) from Toronto. Each of them receives prizes and cash valued at over $5,000. PRO-TRAINER of the Year Award went to Nicky Coyne. PRO-TRAINERS are the canfitpro-certified educators across Canada.

With over 300 educational sessions, over 200 presenters from across the globe, and over 11,000 attendees, canfitpro is excited to announce canfitpro 2020 will take place August 12 to 16, 2020. Each year gets bigger and better.

canfitpro thanks elite sponsors 360 Athletics, Core Health & Fitness, Gallagher, GoodLife Fitness, Human Kinetics, Inside Fitness, Life Fitness, Matrix, New Era Grafix, NPE, Precor, Stages Cycling, Under Armour and Uvalux.



Grow Your Business and Build Your Career

October 9-11, 2019
Hilton Chicago

The leaders. The innovators. The hardworking staff. The people who make things happen. It’s you—the fitness and wellness professionals—who make this the can't miss event for the fitness industry year after year. We’ve got an one-of-a-kind show planned.

At the Club Industry Show conference, you will learn the newest concepts, unique approaches and strategies that will impact your business. The Club Industry Show is the only fitness conference focused on the business of fitness.

This year’s Club Industry Show is giving you the platform to increase your knowledge through a skills-elevating conference with 7 tracks and 90+ sessions. Our conference is designed to help you in your business and to build your client base, inspire personal growth and provide insight into the changes in the Industry.



Peloton Interactive, Inc. files for IPO

Peloton, an interactive fitness platform, has formally announced plans to go public by the end of 2019, submitting its initial public offering to the United States Securities and Exchange Commission (SEC).

The company, which describes itself as an “innovation company transforming the lives of people around the world through our ever-evolving fitness platform,” reported revenues of $915 million (USD) in its most recent fiscal year, an increase of 110 percent over the previous year, but also notes a 308 percent increase in net losses over the same period.

Peloton sells the Peloton Bike, launched in 2014, and the Peloton Tread, launched in 2018. Both the Bike and Tread include a touchscreen that streams live and on-demand classes. As of June 30, the company has sold approximately 577,000 connected fitness products and claims over 500,000 connected fitness subscribers.

In Canada, the Peloton Bike retails for $2,950 (the Tread is not currently offered), with access to live and on-demand classes running at $49/month. In addition to studio cycling, Peloton Digital also offers a mix of running, bootcamp, yoga, strength and outdoor workouts.

For more information visit




Fitness Business Canada magazine will transition to a fully digital platform only via our website at, social media platforms, and E-newsletter.

The print edition will no longer be published due to increased production/distribution costs and as suppliers continue a gradual move from traditional print advertising to digital and other direct marketing initiatives.

To ensure you receive our free E-newsletter and update bulletins, please register at

The FBC team will continue to deliver the latest industry and supplier news, event updates, and editorial features drawn from the fitness industry across Canada. To search for products and services from suppliers, visit our online directory at To post a free classifieds, employment ad or event highlight, go to

To contribute to FBC online, make an article suggestion, or for further questions, please email



Prescription to Get Active Launches Fundraising Campaign to Help More Canadians

The Prescription to Get Active program has launched a fundraising campaign to help scale the program to more Canadians.

With inactivity being a higher risk factor for premature death than smoking, obesity, diabetes and hypertension, it is also costing our healthcare system $10b annually. The Prescription to Get Active program is looking to change this by giving healthcare providers the ability to prescribe activity, and patients redeeming those prescriptions limited free access at a fitness or recreation centre in their area to get started.

We are looking to expand the program to more areas in Canada and need your help putting the people and funds in place to do that. Please visit our GoFundMe and support us by donating and/or sharing it with other Canadians:"

    Supplier News  

pic5Life Fitness Announces Changes to Executive Leadership Team

Life Fitness recently announced several changes to the company's executive leadership team. Effective immediately, Dan Wille will transition from Chief Commercial Officer to the position of Vice President of Global Marketing & Product Development, and Tim McCarthy and Frank van de Ven will both return to Life Fitness to assume the roles as Vice President of Sales, Americas and Vice President of Sales, International, respectively.

"Since my return to Life Fitness, I've spent a lot of time meeting with employees, customers and other business partners to get a sense of where we stand today. As part of this review, I've reflected on where we should focus our efforts and who will help us successfully execute on our strategic initiatives," said Chris Clawson, CEO, Life Fitness. "These changes to the company's executive leadership will allow us to better reach our strategic goals and further position Life Fitness as the global leader in commercial fitness equipment."

Dan Wille first joined Life Fitness in 1994 and has held roles of increasing responsibility in product development, marketing and sales. With 25 years of experience at Life Fitness, Wille will leverage his decades of industry knowledge to help Life Fitness return to its legacy of product leadership.

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    What's New

whatsnew StrongerU Senior Fitness is Canada’s first pre-choreographed senior fitness series offering online certification and monthly class releases in four programs types - Cardio, Strength, Stretch, and Circuit. Each month, StrongerU Senior Fitness Instructors receive 30-minutes of new content in the form of an instructional video and choreography notes. StrongerU Senior Fitness is artfully designed to keep participants engaged and working towards meeting Canada’s physical activity guidelines. Visit: to subscribe to our newsletter to receive updates, announcements and a special introductory offer for our September 1st launch. For more information contact: Emily Johnson,Founder and Creative Director,StrongerU Senior Fitness


October 9-11, 2019, Hilton Chicago

Featured Conference Topics Include:

- Leadership & Management
- 'NEW' - Healthcare & Fitness Integration
- Technology & Trends
- Programming

Visit: for more information or to register.
    About FBC

FBC 2019


(FBC), first published in January 2000, is the primary trade magazine for owners, managers and staff of health and fitness facilities across Canada.

Click Here to Read the Current Issue Online