header splash Dec 17th, 2018

 
    Association News
 

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A Year End Review and What’s to Come

by Scott Wildeman

On behalf of the board of directors and provincial council members of Fitness Industry Council of Canada (FIC), I would like to take this opportunity to wish everyone a very warm holiday greeting and all the best in 2019. At FIC, we are very excited about our accomplishments in 2018 and initiatives for 2019.

I would like to thank our Executive Director, Trisha Sarker, for her work assisting us in negotiating and ratifying a music licencing agreement with Re:Sound that is fair to both the fitness industry and the music industry.Our agreement will take us through the next 5 years.

Trisha was also key in delivering an incredible Canadian Forum at IHRSA 2018, where we recognized the very accomplished Chuck Lawson from the She’s Fit / Club 16 / OTF group of clubs in the greater Vancouver area.

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    Q&A
 

"If you could go back in time, what one piece of advice would you give your younger self?"


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Brent Bishop
president
Think Fitness Studios
Toronto


The one piece of advice I would give myself would be to place an equal focus on understanding finances. I have no education in business, accounting or financial planning. I've always just focused on one simple thing—whatever I love doing. For me, this has always been wrapped around fitness, adventure, motivating people and having a lot of fun while doing it.

Doing what you love is something I believe in whole-heartedly; however, I know now that you can't forget the financial side of things if this is how you're going to make your living. I started off doing what I do be being the front man and literally ignoring what I felt was the boring side of things. In taking this approach, I jeopardized potential growth and created a lot of headaches as the financial side of my businesses became increasingly unorganized. The lesson is if it's not your strength take the time to learn and develop in this area or hire someone who has that strength so you can continue to focus on what you do best.

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Andy Smith
owner
eMbody Fitness Clubs
Toronto

Get Serious About Goal Setting


When I started in the fitness industry in 1984, I was intent on honing my technical skills acquired in university and growing in the organization in which I had my first fitness job. I managed to move up and grow and develop – but I didn’t have a plan or goal. There were no specific action steps or no intentional thought that went into my career path. My ambitions were vague and unfocused. I have always believed in on-going education and certification to grow each area of my wheel of life. I participated in a program called “Outcomes” with Dennis Becker early in my career and found it most helpful and motivating in creating a path, determining the obstacles and attaining my goals.

Thirty years later I find myself in another course – “Effective Personal Productivity” – which is re-defining my goals, and helping me to visualize my future and focus on success. My advice to my younger self would be to work hard at identifying the goals I want to meet, whether they be financial, family, social, health or spiritual. Visualize the outcome and strive toward those goals in every waking minute.

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James Beattie
manager
Recreaplex Inc.
Dalhousie, N.B.


If I could go back in time, I would definitely tell myself to have more fun and enjoy life a bit more than I did. I grew up in a small rural French community, where the list of things to do was not exhaustive. The only way to have fun was to ride a bicycle or watch others play hockey. I should have tried to take acting or even dance or public speaking classes. I would also instruct myself to take measured chances based on my abilities. For example, instead of just enrolling in a BA program at university, I could have taken business courses or even recreation courses, with the hopes of developing my skills for a specific profession. Although I learned many of these skills later on, knowing this in high school would have saved time, effort and money.

I know now that today nearly every job requires you to do some amount of networking and connecting with people, customers, employees or employers. Every person of my current age (33) who has a job usually has found it through a contact or special reference from someone known to them. It is rare that employees are selected at interviews based solely on credentials. Students should be made aware of this as soon as they hit working age or even in high school. It would save everyone a lot of time, effort and money. The last thing, of course, is don’t pay attention to what others think of you.

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    Featured Article
 
How to Manage Your Legal Risk

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Reprinted from Fitness Business Canada magazine July 2017

By Fiona Brown and Pavle Levkovic

Laws exist to protect employees and customers alike and can have serious repercussions for employers if breached.

It’s no surprise that there are many challenges to running a fitness club. One aspect which often troubles fitness business owners is complying with the many legal requirements that come with managing employees and customers. It’s not surprising that prudent fitness business owners want to be aware of a number of important legal requirements regarding their employees and customers and how to protect their businesses from exposure to liability.

Here are some of the key legal points that a fitness business owner should consider.

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    News  
pic5World Gym Athletics Chilliwack Opens

World Gym International, has recently opened its first neighborhood fitness studio with World Gym Athletics Chilliwack. The new studio concept from World Gym will feature World Gym’s signature small group training program, World Gym Athletics with other studio favorites like kick boxing, yoga, cycling and more.

World Gym Athletics Chilliwack plans to open this December at 100 J – 6640 Vedder Rd, Chilliwack, BC, V2R 0J2. Conveniently located in one of the most desired areas of Chilliwack, the studio will be opening in a brand-new space inside Vedder Pointe Shopping Centre. The brand new 8,500-square foot fitness studio will have all the latest equipment, and training facilities necessary for World Gym Athletics and other studio style training programs. Five coaches will lead more than 30 classes each week for members. In addition to HIIT programming, yoga, cycling and small group training, World Gym Athletics Chilliwack will offer tanning, massage, full-service modern locker rooms, personal training and a signature Barbell Café.

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Columns

pic1 Barriers and Motivators for Older Adults and Activity

by Patricia Clark

Active Aging Canada conducted a survey and held focus group meetings with older adults and practitioners.  The results are not surprising, but are very helpful when planning activities for seniors.

Most older adults think there are three major parts of active living:

  1. Getting out and doing something (exercise, playing darts, dancing or some other activity)
  2. Being with other people and socializing
  3. Eating in a healthy and nutritious way
Barriers to physical activity are consistent with the research and are still issues for many older adults. They include:
  1. Accessibility – transportation, class times, safety issues to get to the facility
  2. Programs – safety (fear of injury), suitability, availability, insufficient information, leadership
  3. Cost – programs, transportation to facility
  4. Psycho-Social Support –motivation, social interaction

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pic1 Lessons of a Personal Trainer: You Can’t Reach Them All

by Lauren Walker

You do your best to help someone. You dedicate time, effort and energy to a client. So why don’t they stick with you? I used to take it very personally if my client wasn’t successful. An important lesson to remember as a Personal Trainer is to not take things personally. We do our best to encourage and support our clients. You cannot reach them all.

I learned this recently working with a client who had never been to a gym before. At 72 years of age, she was anxious and nervous about being in the gym. Although she felt that way, she decided to buy twelve sessions. Over the course of six weeks, we worked together twice a week. As we concluded our final session, I asked her if she planned to continue with me. She looked at me and said, “I don’t think so. I gave it a try but it’s really not my thing. You were lovely and I appreciate your help. I think I’m going to try something else.” Although she was grateful for my help, it just wasn’t her thing. That’s the important thing to take away here. I did what I thought was right and helped her the best way I knew how.

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    Classifieds
 

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Selling Used Fitness Equipment?
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Post free in our Classifieds Section (B2B Only)

Post your free classified here: fitnessbusinesscanada.com/contact

Check out our Classifieds here: fitnessbusinesscanada.com/category/classifieds

 
    What's New
 

whatsnewRunTV, by partner VO2 Media, offers exercisers multiple channels, presenting inspiring human-powered short films, training tips and expert coaching from fitness professionals, as well as stunning interactive trails. From thrill seeking extreme environments to challenging runs, rides and climbs in some of the world’s most iconic and stunning locations, all networked Precor cardio equipment will sync effortlessly with RunTV. For more information, call (800) 786-8404 or visit www.precor.com.

 
    Events
 
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38th Annual IHRSA International Convention & Trade Show

Supercharge you growth!

Canadian delegates save US$100 on a full package registration. Use promo code FBC19.

Click here for more information and to register.

 
    About FBC
 

FBC 2018Fitness Business Canada (FBC), first published in January 2000, is the primary trade magazine for owners, managers and staff of health and fitness facilities across Canada. To get your copy, call our office at 905-873-0850, email us at fbc@fitnet.ca or click here to subscribe online.

Next Issue: Winter 2019
Special Feature: IHRSA San Diego

plus much more...look for it this Winter!

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