header splash Aug 3rd, 2017

 
    Featured News
 

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UFIT Canada Task Force Launching at World Fitness Expo Toronto

Universal Fitness Innovation & Transformation (UFIT) is a global social change movement, led by the UNESCO Chair in Inclusive Fitness, Sport, Recreation & PE and IHRSA. UFIT aims to increase fitness opportunities for people with disabilities by connecting fitness clubs and centers; with local disability service providers and groups; and allied professionals. UFIT contains a process-oriented program that guides club managers and club staff to transform organizational practice in order to enhance customer care, facilitate the inclusion of people with disabilities and achieve excellence. This capacity building process is supported by online learning units, comprehensive resources, training sessions and mentor support.

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    Association News
 

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New IHRSA Report Profiles Latin America’s Robust Fitness Industry

The International Health, Racquet & Sportsclub Association (IHRSA) recently released The IHRSA Latin American Report (Second Edition), sponsored by Hoist Fitness. This research publication, an update to its groundbreaking 2012 report, was produced in collaboration with Mercado Fitness (Argentina) and supported by Fitness Brasil.

“Building upon the analysis provided in the first report, the second edition of The IHRSA Latin American Report contains the most comprehensive examination of key Latin American health club markets available anywhere,” said Jay Ablondi, IHRSA’s executive vice president of global products. “Credit goes to Mercado Fitness, Fitness Brasil, IHRSA’s many strategic partners throughout Latin America, and, of course, the innovative club leaders who were interviewed, for providing an in-depth understanding of the region.”

According to the report, the health club industry in Latin America is robust. The 18 Latin American markets analyzed in the report generate US$6 billion in revenue from more than 65,000 clubs. Nearly 20 million Latin Americans are members of a health club. Brazil, alone, accounts for more than half of the health clubs in Latin America with 34,509 facilities. Argentina has the highest penetration rate among all Latin American markets as 6.8% of Argentineans belong to a health club.

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    News
 
pic5Nautilus, Inc. Reports Results for the Second Quarter 2017

Nautilus, Inc. (NYSE:NLS) recently reported its unaudited operating results for the second quarter and six months ended June 30, 2017.

Q2 2017 Highlights
All comparisons relate to the second quarter of 2016 unless otherwise indicated:

Revenues:
o Total revenue was $77.0 million compared to prior year of $78.5 million.
o Direct segment sales decreased 13.0% to $39.1 million primarily due to expected declines in TreadClimber® sales.
o Retail segment sales increased 12.7% to $37.1 million, reflecting robust growth across traditional and e-commerce partners in multiple product categories.

Gross Margins:
o Total company gross margins decreased by 350 basis points to 49.8% due to a shift in segment mix, and lower margins in the Direct segment, that more than offset higher Retail segment margins.
o Direct margins decreased by 380 basis points due to unfavorable overhead absorption related to lower volumes and increased TreadClimber® discounting.
o Retail margins increased by 100 basis points due to improved product mix and the reduction of certain warranty reserves.

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pic5Technogym Appointed Official Supplier to 2017 Athletics World Championships

Technogym, has been appointed the official supplier of the Athletics World Championships and the World Para Athletics Championships taking place in London this summer. The event - London’s biggest sporting event since the London 2012 Olympic Games

- will bring together more than 3,000 world-class athletes from more than 200 countries, who will compete in 30 sessions across 20 jam-packed and action-fuelled days during the World Para Athletics Championships (14-23 July) and World Athletics Championships (4-13 August).

Technogym has equipped the athlete training facilities with state of the art cardio, strength and functional equipment providing first class training facilities for the athletes both in the build-up and during the Championships.

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    Columns

pic1 Fitness Industry Council of Canada at the World Fitness Expo

by Trisha Sarker

Tradeshow Booth
Metro Toronto Convention Centre – August 18th and 19th
Fitness Industry Council of Canada (FIC) will join IHRSA and Fitness Business Canada Magazine at the tradeshow during the World Fitness Expo on August 18th and 19th, 2017. Please come visit our booth and learn to create a stronger industry for your fitness business.

FIC Board of Directors and Provincial Council Members Meeting
InterContinental Hotel – Visionary Room – August 18th – 12:30pm
FIC operates with a volunteer Board of Directors and Provincial Council members. These members are fitness club owners/operators and leaders in their field. They understand the importance of public policy and lead the trade association with dedication. The main goal is to pursue a legislative agenda to protect and promote the fitness industry. Please join the FIC Board of Directors and Provincial Council meeting to learn more about the current state of the industry and how to become more involved. FIC is always looking for new representatives to join as Board or Provincial Council members. If interested, please contact Trisha Sarker, FIC’s Executive Director, at tsarker@ficdn.ca.

Canadian Fitness Industry Forum
Metro Toronto Convention Centre – August 18th – 4:00pm
This unique panel of industry leaders will share their fascinating insights and perspectives as they relate to today’s fitness scene both in Canada and around the globe. With one FIC Board member and one FIC Provincial Council member on the panel, FIC will be representing our initiatives and how they are crucial in the overall impact and future of the Canadian fitness business industry.
This session will be facilitated by Nathalie Lacombe with Emma Barry, Randy Hetrick, David Patchell-Evans, Perry Tucciarone, and Scott Wildeman.

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pic1 The 3 Critical Steps Required to Make Functional Fitness Work in Your Fitness Center

by Greg Lawlor

As fitness leaders, we are quite well versed in what this term means. What does it mean however to your target market? Probably does not mean as much to your patron, as it does to us. Training the body to meet the demands of day to day, or a specific activity makes so much sense. How to move better, and keep the body strong and functional for the average person should be the #1 priority for most as our population ages.

But are we missing something around the term “functional fitness” in creating some appeal to our target audience?

For many, functional fitness means a menu of movements and training programs that take people out of their comfort zone. Training programs that are potentially more complicated than walking on a treadmill, or performing a machine defined movement. User defined movements require guidance and coaching in order to be done properly. That is great news for the value of fitness coaches and trainers.

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pic1 David vs Goliath – Surviving 16 Years From Scratch – Part 15: Change the Standings

by Gino Arcaro

Nothing just happens. On page 278 of my Criminal Investigation book, I wrote: “Real-Life lesson #3,212. There are no coincidences, just connections.” I’ve taught this rule repeatedly to football players for 40 years and college law enforcement students for 2 decades. This lesson applies on any field and in any field. I use it in business for strategic decision-making.

Last week, I received two messages. Neither message was a coincidence. The first was an email from a friend that included a link to a newspaper article listing Canada’s top 400 cities to live in 2017, published by MoneySense.ca The messenger wrote:” Look where Welland, Ontario, is ranked.” The ranking was depressing. My gym, X Fitness, has been located in the heart of Welland, Ontario, for 16 years. It’s a damaged heart. It is not a healthy heart. It’s a big part of the odds that we have to beat.

The next day, a neighbor business owner said, “It’s amazing you’re still open after 16 years. You’re in a competitive industry.” I told her that other gyms are not my main competitors. Not even close. Then it hit me. Two messages, two consecutive days. Time to change the standings. Dual meaning. First, it means ranking all our competitors, not just other gyms. Secondly, it means ranking where X Fitness stands among those competitors.

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pic1 Add Super Seeds to your Shopping List

by Frances Michaelson

Seeds are nutritional powerhouses. They can be easily added to salads and smoothies . Unlike nuts, they are easy to digest. Nuts can be difficult to digest because of their high protein count; and should be eaten in moderation as they are high in fat and calories. If you generally eat a limited amount of protein, 1/4 of a cup of nuts here and there will not be a problem for you. When eating nuts and seed, please make sure that they are organic and raw- not pasteurized or bleached and coated in salt or sugar.

Seeds are nutritional powerhouses. They are a terrific snack and easy to add to salads and smoothies. Unlike nuts, they are easy to digest. Nuts can be difficult to digest because of their high protein count; and should be eaten in moderation as they are high in fat and calories. If you generally eat a limited amount of protein, 1/4 of a cup of nuts here and there will not be a problem for you. When eating nuts and seed, please make sure that they are organic and raw- not pasteurized or bleached and coated in salt or sugar.

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    Classifieds
 

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Postings

Selling Used Fitness Equipment?
Looking for Staff?

Post free in our Classifieds Section (B2B Only)

Post your free classified here: fitnessbusinesscanada.com/contact

Check out our Classifieds here: fitnessbusinesscanada.com/category/classifieds

 
    What's New
 

whatsnewBig Ass Solutions, maker of Big Ass Fans and Big Ass Light, recently unveiled its latest innovation, AirEye. A compact heavy-duty fan, AirEye is fully automated when paired with the AirEye Occupancy Sensor. This sensor automatically turns the fan on when gym members are present. It also shuts off the fan 5 minutes after members leave, saving energy. AirEye can be mounted on almost any type of surface and is available on a mobile pedestal. For more information, visit www.bigasssolutions.com or call (877) 244-3267.

 
    Events
 

The 28th annual Island Fitness Conference will take place Saturday October 28 at Pacific Institute for Sport Excellence; Sunday October 29 at the Victoria Conference Center. This event, sponsored by Fitness Town Commercial, PISE, STAK/Matrix Fitness, 360 Athletics; Wedderspoon, takes place in Victoria, BC and is organized by the Island Fitness Association.

For more information, or to register, please contact island_fitness@yahoo.ca or www.islandfitnessassociation.com

 
    About FBC
 

FBC 2017Fitness Business Canada (FBC), first published in January 2000, is the primary trade magazine for owners, managers and staff of health and fitness facilities across Canada. To get your copy, call our office at 888-920-6537, email us at fbc@fitnet.ca or click here to subscribe online.

Next Issue: Sept / Oct 2017
Editorial: Renovations
Q & A:Longstanding Programming Strategies
Special: Pool / Spa Planning

plus much more...look for it in Sept!

» Get Fitness Business Canada


 
     
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