Following its ongoing international expansion, fitness technology provider Virtuagym has moved to new offices in both Amsterdam and Medellín. With now more than 200 employees, including recent hires in C-Level executive management, Virtuagym continues its mission to empower fitness professionals and help make the world a healthier place.
Not too long ago Virtuagym comprised a team of only 20 people, with the ambition to become a global leader in fitness technology. Two-and-a-half years later, the company serves over 4,000 businesses in 80 countries worldwide, including top brands such as Basic-Fit (EU), Xercise4Less (UK) and Xsport (US). Following its ongoing expansion, the Amsterdam office has been relocated to the high-rise Mondriaan Tower, while the Medellin team left the tech incubator Ruta-N to set up shop in the Co-Work Poblado building. Apart from amazing views, both locations offer ample space for continued growth.
It’s a long way from the attic office where two Dutch brothers started their work on a mobile fitness app. “We couldn’t have dreamed then that Virtuagym would grow to such a success,” says Hugo Braam, co-founder and CEO of Virtuagym. “The past years have been a real rollercoaster and we’re excited to continuing this ride.”
Virtuagym’s growth rate made it necessary for the startup to scale up. “Growing so fast comes with challenges as well,” says Braam. “It’s not just about server bandwidth, but about hiring the right people and keeping your company culture as well.” To facilitate Virtuagym’s growth, two new C-Level executives joined the team, adding many decades of experience to the team. Gijs van der Wielen, former Director of Innovation & Technology at the leading Dutch online education platform, joined as CTO. Ferry Goudsblom, a media veteran, got on board as CFO.
Despite the recent hiring spree, there’s no end in sight for the company’s growth. “Luckily, our new offices have plenty of room for new colleagues,” says Braam. “Our mission remains to help professionals grow their business and create a happier and healthier world, and there is still a lot of opportunity to do this worldwide.”