John Ford, has served as CEO of Netpulse, the leading provider of customized mobile club apps, and recently named CEO of eGym North America. Ford will be supporting the FIT-C mission of promoting the adoption of technology as a key to advancing and growing the health club and fitness industry.
Ford began working in fitness technology at age 25 with the founding of Virtual Active, a virtual reality running, hiking and cycling experience in use in thousands of health clubs globally today. After the sale of Virtual Active to Netpulse, Ford joined them on their mission to bring cardio entertainment technology to connected treadmills everywhere. As the product leader at Netpulse, John lead the pivot of the company to its current form as the industry leading supplier of health club mobile apps. John is now excited to be responsible for delivering on eGym’s promise of using technology to “make the gym work for everyone” in the North American markets.
Through the acquisition “the combined mobile platform solves all aspects of a club’s mobile needs,” Ford said, “it is the combination of the largest supplier-independent digital fitness platform and the largest open mobile platform. We want our customers to benefit from a completely integrated system”
FIT-C is a collaboration of dedicated leaders representing the innovators in technology across the fitness industry. FIT-C has been working with leading brands and businesses to develop widely adoptable networking solutions, sensor technologies, IOT, enterprise platforms, and industry collaboration to grow the industry. “John is a well-known leader in fitness and technology and his mission of moving the industry forward by embracing the concept of an open strategy to grow the marketplace is in complete alignment with the FIT-C tenets,” said President of FIT-C, Bryan O’Rourke.
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