ABC Financial (ABC), the leading software and payment processing provider to the health and fitness industry, named Mike Escobedo as Senior Vice President of Client Management and Kelly Card as Vice President of Client Management.
In their roles, Escobedo and Card will manage the overall strategic approach of executing techniques designed to drive a consistent and unmatched customer experience. Their teams specialize in ABC’s software and share the overall vision of ensuring ABC’s clients become and remain “raving fans” as well as provide clients applicable ABC tools and services to ensure success, according to Stephanie Johnson, Executive Vice President of ABC Financial.
Previously employed at ABC Financial, both Escobedo and Card most recently led the global expansion and daily operations at Netpulse, ABC’s partner mobile app company. In their time there, both were directly responsible for the expansive growth of Netpulse’s mobile platform, both domestically and internationally.
“Mike Escobedo and Kelly Card have been esteemed members of the fitness industry for years,” stated Johnson. “We are honored and motivated by this expansion to our team. ABC and our clients will truly benefit from their strategic guidance.”
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