The $30-billion health and fitness industry in America has been growing by 3 to 4% annually for the last ten years. And, it shows no signs of slowing down, according to the IHRSA (International Health, Racquet & Sportsclub Association). In a Forbes interview, Crunch Franchise CEO, Ben Midgley, said that 20% of American adults have a fitness club membership and that number can easily double in the next 10 to 15 years. One challenge health and fitness club owners and managers face is growing their memberships. While marketing and new equipment can bring in new members, the most sustainable...

Atlantis Inc., a Canadian manufacturer of premium commercial strength equipment headquartered in Laval, Quebec, is proud to announce a new partnership with Dotmar Fitness Equipment Inc., Canada's longest standing distributor of commercial fitness equipment, based in Mississauga, Ontario. Atlantis has been manufacturing strength equipment since 1982, and their mission is to design and produce the best-performing strength equipment in the industry. Atlantis products are known for their smoothness and durability due to an uncompromising approach to quality components. “We feel like the Atlantis...

iPlayCO, a manufacturer of safe, fun play structures enjoyed by children of all ages, is proud to celebrate its 20th anniversary.  Founded in 1999 in Langley, British Columbia, Canada, iPlayCO has installed play structures in over 70 countries and employs over 150 team members at offices in Canada, Italy, Bulgaria and the Philippines. iPlayCO’s first project, completed in April 1999, was for a restaurant in San Jose, Costa Rica. Twenty years later, we have completed over 4,000 installations, ranging in value from approximately ten thousand dollars to over two million dollars.  Our largest...

Brunswick Corporation (NYSE: BC) recently announced it has entered into a definitive agreement to sell its Fitness business to KPS Capital Partners, LP, a private investment firm, in an all-cash transaction for approximately $490 million. Following completion of the sale, Brunswick will be comprised solely of its global marine portfolio, which includes market-leading positions in propulsion, parts and accessories, boats and services. “With the sale of the Fitness business, we sharpen our focus on Brunswick’s unique and formidable marine platform,” explained Brunswick Chief Executive Officer...

‘Let’s Move for a Better World’ is the biggest social campaign in the fitness and wellness industry that embodies Technogym’s mission to improve wellness on a global scale. Thanks to Technogym’s ecosystem and Mywellness, gym members in fitness facilities around the world joined forces to donate their movement and promote wellness and healthy lifestyles in their local community and beyond. The more active the users were, the bigger the donation to the communities. Participants’ MOVEs – Technogym’s unit for measuring movement – were logged through Technogym’s Mywellness cloud...

Dedicated to offering the highest level of health and wellness solutions, exceptional customer support and reliable service, LIV North is quickly becoming a leading provider in the Canadian marketplace with extensive experience and cutting edge technology. The genesis of LIV North started over 45 years ago with the founding of Superior Pool, Spa & Leisure Ltd. The LIV North group now includes: Superior Pool, Spa & Leisure Ltd.:           superiorpool.comNational Fitness Products of Canada:     nfp.fitHealth Systems Group:                             ...