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Click Subscribe to have Fitness Business Canada magazine mailed to your home or business address. Do you own or manage a Canadian fitness club? See Qualify Fitness Business Canada provides one free subscription to all qualified Canadian fitness clubs. Contact us to qualify your facility. Back issues of Fitness Business Canada are available to read free online (see below). To receive the latest issue go to Subscribe or Qualify.

Fitness Business Canada (FBC) is the primary trade publication in Canada for owners, managers, directors and staff of health and fitness facilities. We are pleased to offer FBC in two formats: A traditional hard-copy version and our new e-magazine.

The e-magazine offers all the benefits of the traditional magazine plus more! Read the full magazine online - anywhere you have an internet connection. Or, download it and read it later. Your Choice.

March / April 2014


Features for this Issue:

  • On The Cover - The Outer Space Workout An intense exercise routine and some far-out equipment keep Chris Hadfield in shape while orbiting Earth.
  • Legal - Think With Your Heart Does your club have an AED?>
  • Looking Back - A History of Fitness Equipment Excellence Celebrating 25+ years of success.
  • Facility Profile - Barrie Athletic Club Two club veterans take on the rebranding and revitalizing of an established club.
  • Profit Centres - Transformation Challenges Well-designed fitness contests generate business be exciting members with new goals and enticing prospects to join.
  • Your Business - Financial Report Analysis Make deciphering financial reports less overwhelming with three basic steps.
  • Sales - Stop Selling Full Paid-in-Full Memberships! Understand the pros and cons of membership payment options.
  • Excerpt - IHRSA Canadian Health Club Report Club Operating Benchmarks.
  • Product Focus - Stationary Bikes Popularity Keeps Rolling Along
  • Plus.... Staffing - Interviewing: Make the Right First Impression. Sport & Fitness - Promoting Physical Activity.


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January / February 2014


Features for this Issue:

  • On The Cover - Aquafit:  The Fun Fitness Alternative Specialized fitness equipment adds fun and challenge to water workouts.
  • Your Business - If Only I'd Known First - rate fitness skills are no substitute for business savvy.  Four fitness pros-turned-club-owners share their stories.
  • Sales - 12 Tips for Becoming a Great Salesperson Forget the mumbo jumbo you've heard about succeeding at sales.  Focus on knowledge, skills, abilities, training, attitude and discipline to get to the top.
  • Management - The Year Ahead Insights, advice and ideas from industry veterans.
  • Facility Profile - Boss Fitness Takes Charge Compact studio and compact workouts hit the mark in Canada's capital.
  • Profitability - Grow Your Business Improving your club's profitability lets you offer a richer member experience.
  • Staffing Get obsessed about hiring the best.
  • Trainers - Posture Improvement Through Strength Training How 1.8% of the week can influence your alignment.
  • Certification and Training in Canada A directory of certification and training providers dedicated to the Canadian health and fitness industry.


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November / December 2013


Features for this Issue:

  • On The Cover The Social Club - Its not typical for owners to be non-fitness pros, but this club is anything but typical.
  • Your Business - The Name Game The right name for your company is out there.  Here's how to find it.
  • Sales - The Incoming Call The lifeline to your business.
  • Management - Developing Fair and Inspiring Compensation Models Are you staff members being compensated appropriately
  • Product Focus - Club Management Software CMS makes life easy for owners and members.
  • Programming - All In the Family
  • Clubs discover that the family membership approach is a win win win.
  • Technology - Networked Cardio Fitness Networked fitness can help facilities manage their infrastructure, understand equipment preferences and, attract new members and drive revenues.
  • Trainers - The More You Learn the More You Earn
  • A four stage plan to grow your personal training business.
  • Trainers - 7 Tips to Keep Clients Focused and Motivated During the Holidays


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September / October 2013


Features for this Issue:

  • Special Feature 2014 Canadian Product & Service Directory
  • On The Cover Fun and fitness in the land of Anne: Stretch Fitness, Summerside, P.E.I.
  • Your Business - Measure to Manage 10 key performance indicators your club should live by.
  • Supplier Profile - The Mother of Invention Years of perseverance lead to success of the Lebert Fitness Brand.
  • Crisis Management - When Disaster Strikes June flooding devastates Calgary fitness clubs.
  • Product Focus - How Do Your Locker Rooms Rate? Don't underestimate the impact of the pre- and post workout experience at your club.
  • Trainers - Cracking the Gender Code Don't let communication with the opposite sex get lost in translation.


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July / August 2013


Features for this Issue:

  • On The Cover 20th Anniversary canfitpro International Club Business Conference and Trade Show
  • Education & Training How To Get Your Money's Worth from Fitness Conventions
  • Supplier Profile - Top of the Lines National Fitness Products' business strategy tempers risk with responsibility and aggressive action with care.
  • Facility Profile - Fitness United, Dorval, Que. New Montreal club empowers its community to make active lifestyle changes.
  • Product Focus - Networked Cardio Fitness Remember line ups for the Stairclimbers?  The step class craze?  Get ready for the next big thing - networked cardio fitness.
  • Technology - An Equipment Revolution? State-of-the-art a few years ago is now run-of-the-mill by some standards.
  • Plus.... FBC Trainers - The Benefits of Yoga and Personal Training


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May / June 2013


Features for this Issue:

  • On The Cover - Adding Equipment Adds Fun Equipment-based classes are a mainstay in clubs today. Are you keeping up?
  • Your Business - Club Industry Financials 2012: A Different Year At this year's IHRSA Financial Panel, presenters from North Castle Partners, Pulse Equity, LNK Partners and TEKA Capital reflected on 2012 and discussed future trends.
  • Member Service - All About the Members Outstanding customer service encourages members to stick with you for the long haul.
  • Facility Profile - The BAO Institute for Healthy Living One-Stop health and fitness shopping in Halton Hills, Ont.
  • FBC Trainer - Work Within Your Scope of Practice Personal trainers should train not diagnose!
  • Facility Maintenance - Greening Your Fitness Centre Is it time to rethink your cleaning products and processes?
  • Plus.... Legal - Crossing the Line The Art of the Awkward Conversation


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